Breaking Through on an International Stage

» Breaking Through on an International Stage Solar Energy Industries Association

The Challenge: The solar industry used the December 2009 global warming treaty talks in Copenhagen to press the case for solar as a solution to climate change, the first time it did so at a United Nations sponsored event. Tigercomm's client, the Solar Energy Industries Association (SEIA) tasked Tigercomm with…more

Raising a Candidate’s Profile

» Raising a Candidate’s Profile Steve Shannon for Attorney General

The challenge: As a down-ballot race in a low turnout election, the campaign for Virginia's Attorney General does not usually draw much media attention. In 2009 Democrat Steve Shannon was running with little statewide name recognition in a heavily unfavorable climate for his party. In a year when Independents were…more

Creating Dynamic Websites

» Creating Dynamic Websites Real Bob McDonnell

The Challenge: We design and run websites for clients with a variety of needs. Whether you need a website to be a hub for your campaign efforts, spread the word about your issue or serve your constituents' needs, let us know how we can help. Below are some examples of…more

Rebutting Negative Attacks

» Rebutting Negative Attacks Pennsylvania House Democratic Caucus

The challenge: Pennsylvania Democrats were accused of using public money to pay legislative staffers huge bonuses in return for political work. The scandal had the potential to stain incumbents and put challengers for the state House in untenable positions. Our task was to neutralize this scandal as a campaign issue.…more

Unseating an Entrenched Incumbent

» Unseating an Entrenched Incumbent Robin Abbott for Delegate

The Challenge: Robin Abbott was a first-time candidate with no name identification running against an ethically challenged 20-year Republican incumbent and senior appropriator. In a year when Republican candidate for Governor Bob McDonnell swept to a statewide landslide, Abbott needed ticket-splitting Independents and a big turnout from her base to…more

Building Thought Leadership and Executive Profile for SCHOTT North America

» Building Thought Leadership and Executive Profile for SCHOTT North America SCHOTT North America

The Challenge: SCHOTT North America sought a higher profile for President and CEO Gerald Fine and other top executives in order to support the company's B2B marketing efforts. Tigercomm responded to the challenge by planning a media tour for Dr. Fine with 10 top news outlets. We developed background briefings…more

Helping to Achieve a Landmark Federal Policy Goal

» Helping to Achieve a Landmark Federal Policy Goal Solar Energy Industries Association

The Challenge: The Solar Energy Industries Association (SEIA) identified the long-term extension of the Investment Tax Credit (ITC) as its top policy priority for 2008. It needed an aggressive earned media campaign to help achieve that goal.  Tigercomm responded to the challenge by: Designing and executing a 12-month, earned media…more

Using Strategic Communications to Expand a Business Market

» Using Strategic Communications to Expand a Business Market Ausra

The Challenge: Solar thermal energy industry leader Ausra made a strategic decision to expand its business market beyond independent power production. The company needed to overcome the common perception that solar technology can only generate electricity. The company's next-generation technology can generate steam for use in countless industrial processes, including…more

A Turning Point for the Solar Thermal Industry

» A Turning Point for the Solar Thermal Industry Ausra

The Challenge: Solar thermal energy industry leader Ausra was launching its first-ever U.S manufacturing facility. The company needed extensive local and national media coverage of the Las Vegas event to create a turning point for the solar thermal industry and open a gateway to subsequent projects. Tigercomm responded to the…more

Kimberlina Solar Thermal Power Plant Launch

» Kimberlina Solar Thermal Power Plant Launch Ausra

The Challenge: Solar thermal energy industry leader Ausra was preparing to launch the first solar thermal plant in California in nearly 20 years and the first plant of its kind in the country. To keep its competitive edge, the company needed a high-profile event with media coverage that reached investors…more