Landmark Federal Policy

» Landmark Federal Policy Solar Energy Industries Association

Challenge: In 2008, partisan gridlock in Congress had the Solar Energy Industries Association (SEIA) facing an uphill climb in its effort to win a long-term extension of the solar Investment Tax Credit (ITC) – considered the most significant solar federal policy ever enacted. Solution: We planned and executed an aggressive,…more

Launching a Solar Power Plant

» Launching a Solar Power Plant AREVA Solar

Challenge: AREVA Solar (then-Ausra) needed a high-profile media launch event for its new Kimberlina Solar Thermal Power Plant in Bakersfield, CA. The company needed to use the event to attract investors from around the world to its promising concentrated solar power (CSP) technology, but it faced the twin challenges of…more